What the role requires:

The role of the Field Marketing Manager will be to focus on the following areas: local marketing strategy for regional sales markets, lead/target/high engagement communication & tracking, localized sales enablement, and an active member of the Swivl Marketing team who works in collaboration with the Sales team to achieve and meet department and company-wide goals.

The daily:

  • Develop and deliver communications tactics that proactively drive marketing programs through planning, execution, and results tracking
  • Ensure awareness, adoption, and participation of marketing campaigns and tools by sales professionals; develop and deliver actions plans for improvement
  • Manage formal feedback loops to provide field input on programs and promotions to product and marketing teams
  • Drive lead generation activities to increase lead conversion rates to meet overall revenue targets
  • Work with the database team to track lead generation and program results and communicate success rates and/or opportunities to sales and marketing leadership.
  • Manage field marketing program budget
  • Participate in sales projects and initiatives to provide marketing support and resources.
  • Communicate and execute enterprise and industry events to local teams

Are you Mission Driven?

Swivl is a group of passionate people that believe in our mission to make relationships the foundation of education. To join us you must be coachable (read to learn more).

The right candidate will have:

  • Strong written and verbal communication
  • Able to build strong relationships across departments to meet company-wide goals
  • Email marketing writer with a background in campaign management with experience in at least one of the following EMS, MailChimp, Groove, and/or Active Campaign
  • Data-driven and focused on using data to make actionable decisions
  • Experience using Salesforce for reporting and analysis
  • Research-oriented with attention to regional and state-specific education opportunities
  • Strong education background either in schools or education technology
  • Very organized and focused on the details; comfortable utilizing our internal projects-based platform, Asana
  • Open to testing new ideas and taking risks to figure out the best path forward
  • Must be coachable - always looking to improve and grow

What is Swivl?
Swivl is a global leader whose mission is to scale coaching in education with our easy-to-use and highly impactful classroom technology solutions. Over 50,000 schools use our award-winning Swivl Robot for teacher observations. Combine it with our SaaS product, Teams, to incorporate it with your coaching program. We also have a Clubhouse-style FERPA/COPPA compliant audio app, Skilled. space, to engage in more diverse conversations around interests, skills, and goals. Our asynchronous tool, Synth, is used for strengthening relationships made with ongoing one-to-one voice coaching. In addition, we have a range of innovative education-based solutions in the works.

Location. Location. Location.
We are a distributed team with offices in California and Kyiv, Ukraine. This position will be remote within the United States.

Our promise to you:
We strive to embrace what makes each one of us unique; we each have our own story, and there is only one YOU. Whether looking at our current staff or future team members, we believe that everyone has something to offer, and our employment practices reflect that. Whether by mandate or not, we never have and never will make our employment decision based upon race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. If you are passionate about being coachable, we may be the place for you!